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Ghanaian songstress Efya has voiced her concerns over the limited airplay of local music on Ghanaian radio stations. In a candid interview, she expressed that radio stations often neglect to promote homegrown talent adequately, which hinders the growth and recognition of Ghanaian artists.
Efya’s remarks highlight a broader issue within the Ghanaian music industry, where artists struggle to gain the exposure they deserve. Despite the rich musical heritage and the emergence of new talents, the lack of consistent support from media outlets remains a significant challenge.
The artist’s call to action serves as a reminder of the importance of supporting local music and ensuring that Ghanaian artists receive the recognition and opportunities they have earned.
Written by: Adedoyin Adedara
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