Why New Artists Are Walking Away From Record Deals Within a Year
A noticeable shift is unfolding in Nigeria’s music industry, where a number of emerging artists are exiting record label deals within a year—or sometimes even less—of signing. While these partnerships often begin with shared ambition and optimism, the early stages of success can quickly expose underlying tensions that reshape the relationship. For most artists, signing to a label is not a short-term move. It represents structure, investment, and the promise […]
